Tourism pictograms
In our ongoing effort to continue improving visitor services and make universal accessibility one of València’s hallmarks, we have taken another step forward in making tourism offerings more accessible to persons with the communication or language difficulties typically found in autism spectrum disorder (ASD).
More than 60 different pictograms to help identify the main tourist attractions and services
We have partnered with experts, including the Arasaac (Aragonese Center of Augmentative and Alternative Communication), who had the brilliant idea to create easily understandable pictograms for this type of disability, and we have relied on the experience of the Valencian Association of Parents of Persons with Autism. Together, we worked to produce a full set of symbols, which are flooding València with inclusive signage. They have also been placed on the map of the city. Tourist offices, gardens, museums, theatres, beaches, hotels, restaurants, and more all have their own pictogram, making any location or resource easily accessible.
New tool for planning a trip to València
The new pictograms represent a new tool for planning a trip to València. They will be extremely useful for two groups:
- Families with persons with autism can now plan their trip to València, discover everything to see and visit before leaving home and allow the entire group to choose their itinerary together, because the content will be adapted. This is also a very educational and entertaining option for families with children, allowing them to explore a city free from limitations and guess the meaning of the symbols.
- Companies in the tourism industry now have another tool to make their business or service more accessible. The pictograms can be downloaded free of charge and can be used on signage at the entrance to the establishment, in communications with customers, online, in social media profiles or on any other medium. There are eight different categories.
Accommodation
Food Services
Transport and Mobility
More visual and auditory support for tourist offices
Tourist offices have their own pictogram, also translated into Braille, and some have an alarm system for persons with hearing impairment, in an effort to ensure a more comfortable and easier to understand experience for all travellers.
Tour guides will soon have clear masks which comply with health measures and allow people with hearing impairment to read their lips.